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The Tech Panda takes a look at how India has been attracting foreign businesses from business hubs like US and Japan with its vast tech talent pool and as a key growth market in gaming and entertainment. At the same time, Indian companies are expanding to Australia, Indonesia, and Malaysia by attracting investments in Web3 and payment solutions.
INCOMING
QualiZeal, a Quality Engineering (QE) company in the USA, recently announced its ambitious expansion plans in India, with a key focus on tapping into the country’s vast tech talent pool. Recognizing India as a strategic hub for skilled professionals, the company plans to triple its workforce over the next three to four years by adding 2,000 new jobs. This expansion is central to QualiZeal’s goal of significantly boosting its global capabilities and advancing toward its target of $100 million in annual revenue.
Headquartered in Texas, USA, QualiZeal has already established core capacity centers in Hyderabad, which have played a critical role in the company’s growth. The India expansion is not only aimed at increasing capacity but also at harnessing the country’s unparalleled tech expertise to fuel innovation and transformation in the Quality Engineering space. By leveraging India’s talent, QualiZeal seeks to solidify its position as a global leader in digital transformation services.
“We are deeply committed to India as a strategic talent hub,” said Pradeep Govindasamy, President & CEO of QualiZeal. “India’s tech talent is unparalleled, and with our planned expansion, we aim to harness this potential to drive innovation and transformation for our clients globally.”
“By expanding our India operations, we are not just increasing capacity but also investing in the future of AI and GenAI-powered Quality Engineering,” said Madhu Murty Ronanki, Co-Founder & Head of India Operations, QualiZeal.
CyberPowerPC India, a US-based gaming PC brand, who debuted in the Indian market earlier this year, launched its innovative EZPC module in India. For the first time ever, Indian gamers can build their dream gaming PC by choosing from a selection of over 25 popular games, including Counter-Strike 2, League of Legends, Valorant, DOTA 2, GTA V, Elden Ring, Apex Legends, Cyberpunk, Fortnite, and PUBG.
The EZPC feature, now live on CyberPowerPC India’s official website, offers a user-friendly experience for players of all levels. The tool analyses the selected games’ hardware requirements and suggests two to three optimal configurations based on frames per second (FPS) and other performance parameters.
Vishal Parekh, Chief Operating Officer, CyberPowerPC India, shared “With the launch of EZPC in India, we aim to bridge the gap between gamers and high-performance gaming PCs. Our goal is to offer an efficient solution for Indian gamers who want their system tailored to the games they love, without the complexity of manually piecing together components. EZPC makes it possible to build your gaming PC in minutes, providing configurations that meet all levels of gameplay, from entry-level to hardcore enthusiasts.”
“While our Configurator tool is designed for tech-savvy gamers with in-depth knowledge of components and brands, the EZPC module is perfect for those seeking an easy and quick way to build a gaming PC. This launch marks a new era of accessibility for Indian gamers, ensuring anyone can find the perfect setup to enhance their gaming experience,” further added Vishal Parekh.
The recently released ‘Indian Gamer Behaviour and Market Insights’ report by Niko Partners revealed that 77.3% of PC gamers in India reported spending more on games in the first quarter of 2024 than the previous year, outpacing mobile and console gaming.
Furthermore, data revealed by Steam at the Nordic Game 2024 Spring conference earlier this year shows that India is one of the regions where the video game distribution service has experienced a substantial increase of over 150% in new users from 2019 to 2024. The increase in spending of PC gamers coupled with the rapid growth of new Steam users in India reflects both, a growing interest in PC gaming and a strong willingness among gamers to invest in their experience.
Panasonic, a global leader in innovative technologies, and T-Hub, the innovation campus and India’s premier startup incubator, tied up to accelerate the commercialization of Panasonic’s cutting-edge Nessum High Definition – Power Line Communication (HD-PLC) Technology in India. This collaboration marks a significant milestone in fostering innovation and business collaboration between India and Japan.
Nessum HD-PLC Technology offers a cost-effective solution for data communication over existing wires, reducing the need for additional wiring when creating smart spaces. The technology has been successfully implemented in numerous commercial and residential projects across Japan and Europe.
“We are excited to deepen our ties with India through our partnership with T-Hub,” said Kotaro Matsuo, Chief Engineer/Marketing Manager at Panasonic Holdings. “As India emerges as a global innovation hub, we aim to create opportunities that benefit both Japanese and Indian technology companies by leveraging Panasonic’s advanced Nessum Technology.”
Panasonic will leverage T-Hub’s expertise to identify Indian startup ecosystem partners for the successful adoption and commercialization of Nessum Technology. T-Hub will select startups and partners based on their alignment with Panasonic’s strategic goals, market potential, and readiness to scale with Panasonic’s support.
Manish Misra, Chief Innovation Officer, Panasonic Life Solutions India,said,”Panasonic is dedicated to open innovation, utilizing tech collaboration to address critical challenges for enterprises and end customers. Nessum HD-PLC enables cost-effective data transfer over existing wired cables, particularly beneficial in challenging environments such as concrete or metal structures, underground spaces, tunnels, smart cities, elevators, and robotic machines where distant connectivity is crucial. We are excited to introduce this technology in India for the first time and collaborate with talented Indian startups through our partnership with T-Hub to develop effective communication solutions for enterprises.”
Technologies such as Nessum HD-PLC are set to empower startups by driving innovation across a range of sectors, including smart spaces, IoT, industrial automation, and connected devices.
OUTGOING
Bharat Web3 Association (BWA), an Indian Web3 association, expanded its global footprint by signing a Memorandum of Understanding (MoUs) with Digital Economy Council of Australia (DECA) (formerly Blockchain Australia), the peak body representing businesses and individuals enthusiastic about the potential for blockchain technology to improve our economy and society, and Asosiasi Blockchain Indonesia, a non-profit organisation that aims to mobilise and organise blockchain technology in the region.
BWA’s objective for signing the MoU with DECA and Asosiasi Blockchain Indonesia is to align India’s Web3 sector with international standards and best practices.
In Australia, the Web3 sector contributes AU$2.1 billion (USD 1.428 billion) and employs 11,600 skilled workers (source). The data from Indonesia’s Directorate General of Taxes (DJP) at the Ministry of Finance reveals that tax revenue from the VDA industry is consistently increasing. The VDA sector contributed Rp798.84 billion (USD 52.01 million) in taxes between May and June, which is 3% of the total tax collected from digital economic activities (source). In India, the Web3 industry contributed over Rs 1,260 crore (USD 150 million) in taxes in the last fiscal year (source). This data proves that the Web3 industry has tremendous potential to contribute to economic growth and job creation in our respective countries.
Bharat Web3 Association has already created symbiotic partnerships with reputed industry bodies in Singapore and Japan. The global partnerships will benefit all the relevant stakeholders in the industry in India, Australia, and Indonesia, as they aim to create a more homogeneous global Web3 ecosystem. It will also empower companies with access to best international practices, which will enable them to conduct business with their global counterparts. Through collaborative workshops and training programs, Web3 developers will also get exposure to the latest tools and technologies.
“We view our partnership with the Bharat Web3 Association as a vital opportunity to collaboratively enhance cross-border blockchain adoption. Together, we aim to empower the region through shared initiatives, knowledge exchange, and joint projects that drive meaningful impact,” said Asih Karnengsih, Executive Director of Asosiasi Blockchain Indonesia.
“Recognising the growth and potential of this technology within India and Australia, through fostering opportunities between our members, we hope to see the industry continue to flourish across borders,” said a spokesperson of the Digital Economy Council of Australia (DECA).
This collaboration is especially important given India’s aim to become a $1 trillion digital economy and to position itself as a leader in digital infrastructure and services. The regulatory frameworks and policies established by DECA and Asosiasi Blockchain Indonesia can significantly benefit India’s Web3 sector.
PayMate, a B2B payment solutions provider, tied up with De’Xandra – Malaysia’s perfume brand, in a move aimed at revolutionizing B2B payment processes and boosting the growth of Malaysian SMEs. This collaboration marks PayMate’s entry into the Malaysian market aligning with its mission to drive digital transformation within the SME sector of the region.
De’Xandra aims to efficiently manage its growing network of over 6,000 distributors. To maintain strong relationships and streamline operations, De’Xandra prioritizes cash flow by efficiently collecting payments from distributors and making timely payments to suppliers. To support this, De’Xandra will use PayMate platform to enhance its payables and receivables management, ensuring smooth and reliable transactions across its network. This partnership also marks a significant milestone for PayMate as it strengthens its presence in Malaysia’s SME sector, which contributes to 38% to the country’s GDP and represents 97% of all businesses.
By leveraging the robust PayMate platform, De’Xandra and its extensive network of distributors across Malaysia are set to benefit from enhanced financial flexibility and operational efficiency.
SMEs in Malaysia often face challenges such as inefficient invoice management, limited cash flow, slow receivables and restricted payment options leading to tight liquidity and operational difficulties. The partnership between PayMate and De’Xandra aims to address these specific challenges for SMEs, particularly in the areas of cash flow management and payment acceptance.
Through PayMate’s cutting-edge B2B payment platform, SMEs can now use commercial cards enjoying an interest-free period up to 55 days. This allows SMEs, mid-market and large businesses to make payments to all their B2B suppliers, offering a seamless and secure solution that fosters business growth.
Amirreza Sawal, General Manager of PayMate Asia Pacific, emphasized the importance of this collaboration, “At PayMate, we believe that the backbone of Malaysia’s economy lies in its SMEs and our mission is to empower these businesses with the tools they need to thrive. We are here to support every small business in Malaysia providing them with innovative payment solutions so that they may overcome working capital challenges, grow confidently and drive the nation’s prosperity.”
Ernayanee Nur, visionary Chairman of Blyon Group Berhad and also Oshien2u SDN BHD, the powerhouse behind the De’Xandra brand commented, “Collaborating with PayMate marks a new era for De’Xandra. With their payment solutions and support for accessing crucial capital, we are confident that our operational efficiency will significantly improve enabling us to better serve our customers and expand our footprint across Malaysia.”
By leveraging PayMate’s advanced B2B payment automation solutions, Malaysian businesses will be able to efficiently collect payments from distributors and pay their suppliers using commercial credit cards while effectively managing their working capital. This solution eliminates the need for suppliers to constantly follow up for payments ensuring they are paid on time or even in advance. This partnership stands as a powerful testament to PayMate’s unwavering commitment to turning ambitions into success stories across the SME landscape in Malaysia.
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