Headline

{App Launch: CredR Care} A Mobile App for On Demand Bike Servicing for the Unorganized 2-Wheeler Market

Indian used two-wheeler brand, CredR, is launching its proprietary on-demand bike servicing app, CredR Care, in four cities. The app is available for all Android smartphone users in the cities of Delhi NCR, Jaipur, Pune, and Bangalore. The app is now available on Playstore for all Android Users

CredR has recently forayed into the on-demand doorstep servicing space. With the launch of the mobile application, users can book an appointment, pay online, view servicing history of their two-wheelers and also schedule future servicing.

“CredR has sold over three lakh used two-wheelers in the last five years and is especially adept at refurbishing two-wheelers before selling them through our showrooms. Our inherent refurbishment capabilities made on-demand servicing a natural extension for the business,” Sasidhar Nandigam, Chief Strategy Officer, CredR, said in a statement.

The Indian Unorganized Two-Wheeler Segment

The automobile industry in India has come a long way. According to an Indian Brand Equity Foundation (IBEF) report, the two-wheeler segment, comprising scooters and bikes, holds 81% of the overall Indian automobile share. This segment is also reportedly growing at a CAGR of 9.48%. Though the numbers speak for themselves, the industry still lags behind when it comes to organized online bike maintenance services.

Bike owners still prefer using roadside garages to get their vehicles serviced – spending INR 200-400 in one go, wasting man hours, and exposing themselves to contamination, especially in the context of the coronavirus pandemic. Additionally, consumers also complain of being cheated by unorganized players by using fake spare-parts and spurious oils in the servicing process.

The CredR Care app allows users to book a two-wheeler servicing package from the comfort of their homes or offices, as per their bike make model and select from a range of convenient date and time slots to schedule the doorstep servicing. It also solves the problem of two-wheeler consumers by providing total transparency in spares, accessories, consumables, and pricing. The servicing is done by trained auto experts while following all social distancing norms and sanitization protocols.

About CredR

CredR is an omnichannel consumer brand for buying and selling used two-wheelers. Founded in 2015, the startup aims to simplify the entire process of transacting in used two-wheelers, by offering the industry’s-first-in-class products/services for building trust in a segment that is highly unorganized and fragmented.

The company operates India’s first and largest chain of CredR branded retail showrooms across major cities like Pune, Bengaluru, Delhi NCR, Jaipur, Kota, and Hyderabad through the franchise model. These showrooms offer customers with a wide range of used refurbished two-wheelers at the best prices.

The company is backed by marquee blue-chip funds such as Stride Ventures, Eight Road Ventures (Fidelity’s proprietary investment arm), Omidyar Network, AngelList, K Ganesh (GrowthStory) and angel investors like Amit Agarwal (CEO, Amazon India), Rohit Bansal, Kunal Bahl, Sameer Sawhney and Deb.

Navanwita Bora Sachdev

Navanwita is the editor of The Tech Panda who also frequently publishes stories in news outlets such as The Indian Express, Entrepreneur India, and The Business Standard