Categories: Tech & Society

Flipkart Adds Marketplace Within Existing Platform, Adds 50 Sellers

In a move that is starting to get very popular among e-commerce sites, Flipkart, India’s largest consumer e-commerce player has adding a marketplace to its already established e-commerce platform.

The marketplace has been integrated with the existing website just like Amazon, where the interface for the consumer doesn’t change but they get to choose their supplier based on aspects such as different prices, immediate availability and delivery schedule.

As on date, Flipkart has roped in 50 sellers covering different business verticals, including books, media, and consumer electronics. Clothes, shoes and other categories will be added later, it said in a statement issued on Saturday.

“In the last 12 months, more than 80 million unique visitors have come to Flipkart. Five out of six online Indians visit our website. Sellers on Flipkart will get access to this vast user base,” said Sachin Bansal, CEO and co-founder, Flipkart. The firm said it has 1 million visits every day.

Flipkart said the customers will continue to enjoy cash-on-delivery/EMI options and routine return/replacement policies. Flipkart will take care of shipping and doorstep delivery through its logistics partners.

Flipkart adds to the list of e-commerce companies who have adopted marketplaces like Infibeam, BuyThePrice.com, etc.

Prateek Panda

Prateek is the Founder of TheTechPanda. He's passionate about technology startups and entrepreneurship and enjoys speaking to new founders every day. Prateek has also been consistently regarded as one of the top marketing experts in the region.

View Comments

  • All Entrepreneurs, VC's, Investors keep a close eye on flipkart, they are growing at turbo speed.

Recent Posts

Try this simple fix if Siri keeps getting your name wrong

I’ve had an iPhone for ten years, and I love it. Unlike some people, I…

4 weeks ago

Nvidia, AI, and Bitcoin Take Center Stage in 2024 Tech Trends

This is the second-last edition of this year's "Tech, What the Heck!?" newsletter. To commemorate…

4 weeks ago

China and Vietnam’s Digital Harmony: The Formula for Tech Complacency

Imagine you’re a fish who’s given up on the idea that a fishing net is…

1 month ago

Cybersecurity in the age of Digital Transformation 

The intersection of opportunity and vulnerability has never been more pronounced in today’s era where…

1 month ago

How partnerships are driving a new era of dynamism for the global tech industry 

Although Europe’s tech sector has helped to deliver solutions that span the breadth from fintech…

1 month ago

Middle managers are drowning, but AI offers a multifaceted solution

With AI rapidly transforming the workplace, the role of middle managers has never been more…

1 month ago