eSports Tie-up: EWar and Baazi Games Partner to Bring Real-Money Games for Users
The strategic partnership enables EWar to add PokerBaazi (online poker game) and BalleBaazi (fantasy cricket game) on its mobile gaming platform.
Bengaluru-based eSports startup EWar Games and Delhi-based gaming giant Baazi Games have joined hands to enter into a strategic alliance that will benefit both the companies and also the gaming community at large in the country.
Following the tie-up, EWar will be adding Baazi Games’ flagship products like ‘PokerBaazi’ and ‘BalleBaazi’ on its gaming platform. While on one hand the partnership enables EWar to introduce interesting real-money games like Online Poker and Fantasy Cricket to its user base, on the other, it will be helping Baazi to leverage EWar’s platform to attract and acquire new players for its existing games.
“The latest partnership between EWar and Baazi — two popular names in India’s gaming industry — is indeed quite unique and significant, as it paves the way to a versatile experience for an emerging pool of real-money gamers in our country. By adding Baazi Games’ skill and mind-based games for the first time on EWar’s platform, we are fulfilling our promise of constantly expanding our game offerings, adding value and bringing more opportunities to earn money for our users,” Parth Chadha, Founder and CEO, EWar Games said in a statement.
“Going forward, we at EWar are confident of giving a wonderful combination of streaming and fair gaming experience in poker, fantasy cricket and other games offered by Baazi,” he added.
This development comes at a time when India’s most loved T20 cricket league, i.e. the Indian Premier League or IPL is back in action (after getting delayed due to the pandemic). Parallelly, an increasing number of people across the nation are showing interest in and/or turning to new genres of online gaming, including fantasy cricket and real-money-based-games, instead of just being a passive sport spectators.
“It’s an exciting phase for the online gaming industry in our country where we are seeing gaming startups like EWar add to popularizing and expanding eSports. This strategic alliance will help EWar go beyond the eSports offerings and offer a lot more value to the users by allowing them hands at Poker and Fantasy Sports. This association comes in line with our vision of investing in local teams that are innovative and working to grow this space further.” Navkiran Singh, Founder and CEO, Baazi Games said.
The long-term strategic partnership, based upon mutually agreed terms between EWar and Baazi, is intended as a win-win for both the gaming companies and to attract huge levels of engagement and add to the revenue of both the brands in the months to come. More importantly, it will present a mega opportunity for the diverse and the wide base of India’s gaming enthusiasts, who are looking to earn substantial amounts of money while playing their favourite games online.
EWar is a ‘Made in India, Made for India’ app, which combines the best features from multiple gaming platforms and provides one-stop gaming and game streaming solutions for mobile gamers.
Gamers can not only play and stream their own games, but also earn real money and rewards and even watch others play through a single platform. Owing to an accelerated rise in gaming in India during the Corona lockdown, EWar has, of date, claimed to have crossed over 700K users on its platform, and the startup plans to acquire 5 million users in the next one year.
Baazi Games, founded in 2014, is a pioneer gaming company in India that operates several online games. Having started with its first gaming product, PokerBaazi.com, Baazi Games has also launched subsidiary gaming platforms such as BalleBaazi.com, a cricket fantasy game and RummyBaazi.com, based on the traditional Indian card game.